Dear Strjve-Nation, we want to let you in on a little secret: at Strjve, we're kinda obsessed with making the best products for our customers. And we're not talking about just any products, we're talking about the good stuff that makes you feel great and warm inside…and perform at your best.

So how do we do what we do? Well, first off, we only use the best, most natural ingredients we can find. None of that processed junk that's been stripped of all its goodness. Nope, we're all about keeping it real, because you deserve the best. Basically, we want every single ingredient to have a valid use, no junk ingredients in micro-nano-pseudo-dosages and we will give you a clear explanation for why we use every single ingredient.

We also spend countless hours testing and tweaking every single product until it's perfect (who else shuts down their store to rework most of their products to make them even better?). And trust us, it's worth it. That feeling when you take a bite of one of our energy bars and get an instant burst of energy? That's the Strjve magic, our friends (and a little caffein).

But it's not just about the products themselves. We also care about how they're made. That's why we're always striving to improve our processes and reduce our environmental impact. Because we believe that being healthy shouldn't come at the expense of the planet. That’s why we try to design, source and produce most products ourselves. Sometimes, that’s not possible and in that case we work with our partners to make a great product come to life. In any case, we clearly state where we make our products so you can always be informed.

And finally, we know there are a lot of nutrition brands out there, claiming to do it all…and so are we. No, in all seriousness, we are not the brand for you if you simply want to most amount of protein per bar or 0 calories or the current keto-carnivore-uber-diet or what ever else might be in fashion when you read this. We are for all those, who want real food, but convenient - like your grandma would’ve done it.

Simple, straight forward and real. If that strikes a chord with you, we will get along just fine.

So there you have it. That's how we do what we do. It's a lot of hard work, but seeing the the excitement you have for our products drives us forward. Thanks for joining us on this journey, and stay tuned for even more awesome stuff to come.